🎥 Watch First: We got the chance to chat with Krista! You can view the full video here.

One of the best parts of living and working in Kingston is the incredible network of independent small businesses that make our city vibrant. Through our Community Spotlight series, we highlight the passionate founders and beloved local stops that make Kingston feel like home.

This month, we are giving a well-deserved shout-out to a true YGK favourite: 23&Co.

How 23&Co Came to Be: In Founder Krista’s Words

If you have a sweet tooth and haven't visited 23&Co yet, you are missing out on one of Kingston's finest culinary treats. What started as a small personal venture quickly blossomed into a go-to bakery downtown.

When asked about how the business first started, founder Krista shared how a simple craving turned into a full-fledged local favorite:

"I started baking our OG, our Original Chocolate Chip cookies on games days for my husband Todd. He’s an ex-NHL hockey player and he was taking on game days with a cup of coffee to the rink. And that’s how it all started!"

What Makes 23&Co Special?

• Unmatched Flavour Combinations: From classic comfort bakes elevated to perfection to adventurous seasonal features, there is always something new on the menu to try.
• Made with Passion: Founder Krista has built more than just a bakery—she’s created a recognizable local brand rooted in quality ingredients, consistency, and top-notch hospitality.
• A Local Staple: Whether grabbing a box for a weekend gathering, gifting a treat to a friend, or indulging in an afternoon snack, stopping by 23&Co has become a beloved ritual across Kingston.

Why We Love Highlighting Local Businesses

At MoveSmart Collective, supporting our community goes beyond what we do every day—it’s about championing the people who make Kingston thrive. Small businesses like 23&Co bring character, energy, and connection to our neighborhoods. When local shops succeed, the entire city benefits!

Plan Your Visit to 23&Co

Ready to taste what everyone is talking about? Stop by their shop or follow along with their latest flavour drops online:

• What to try: Grab a mixed box of their "starting line up", which is Krista's take on a 1/2 dozen. This way you can sample both traditional classics and seasonal specials.
• Follow on Instagram: Keep up with weekly menu updates, behind-the-scenes baking, and special releases by following them on social media. (View their Instagram here)